Supporting the development of new business proposals for the food service industry based on smart phone ordering
Background and Purpose of the Project
The client was promoting by leveraging the overall strength of the entire group to realize its customers' DX
They were developing a cashless and menu-less smart phone order system with a view to the Tokyo Olympics and Paralympics in mind, and were making mockups and preparing for the actual release
In addition, a "business design (overall)" was required as soon as possible to ensure commercialization
Overview of Project Activities
Project Outcome
New business concept to integrate restaurant, home meal, and home meal services over the long term using Smartphone order as a starting point
Design phased milestones that achieve the above and lead to short term monetization
Identify the keys to business model and operational success and refine the feasibility
Provide business designs for new services from the perspective of value, business model and operations, and drive business start-up preparations
